Bottle Caps turned into Currency!

I think being an OFW can be pretty tough. Leaving your hometown, surrounding yourself in an unfamiliar new place and also leaving your loved ones behind. Not all OFWs have stable jobs, and overseas calls can be costly. 

In the link above shows workers in the Middle East who have low pay and have a hard time to make a call back home. In the video, Coke put up a new way in how they can sell more products and at the same time help those who have minimum wage. I love Coke’s advertising because they don’t manipulate the market’s mind just so they can profit. They come up with helpful ideas on how to sell their product. It is nice to see that Coke’s really living up to their tagline “Open Happiness”.


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